What is P.A.L Planting Program?

P.A.L Planting Program is a new implementation that gives you the opportunity to plant 3 trees in Madagascar for every product you buy.

How does it work?

3 trees per product will be planted after your purchase, it happens automatically thanks to Ecologi, our tree planting partner!

How do I know It Is Trustworthy?

Within our Planting Program, we have collaborated with Ecologi organization. For every product you bought, 3 trees will be planted automatically. The dynamic image below shows the total amount of trees we have planted yet. You can also check all trees we have planted from our Ecologi profile by clicking here!

 

Why trees?

Trees help clean the air we breathe, filter the water we drink, and provide habitat to over 80% of the world's terrestrial biodiversity. 

Forests provide jobs to over 1.6 billion people, absorb harmful carbon from the atmosphere, and are key ingredients in 25% of all medicines.

Trees are like the vacuums of our planet. Through their leaves and bark, they absorb harmful pollutants and release clean oxygen for us to breathe. In urban environments, trees absorb pollutant gases like nitrogen oxides, ozone, and carbon monoxide, and sweep up particles like dust and smoke. Increasing levels of carbon dioxide caused by deforestation and fossil fuel combustion trap heat in the atmosphere. Healthy, strong trees act as carbon sinks; absorbing atmospheric carbon dioxide and reducing the effects of climate change. 

Trees play a key role in capturing rainwater and reducing the risk of natural disasters like floods and landslides. Their intricate root systems act like filters; removing pollutants and slowing down the water’s absorption into the ground. This process prevents harmful waterside erosion and reduces the risk of over-saturation and flooding. According to the Food and Agriculture Association of the United Nations, a mature evergreen tree can intercept more than 15,000 litres of water every year.

A single tree can be home to hundreds of species of insect, fungi, moss, mammals, and plants. Depending on the kind of food and shelter they need, different forest animals require different types of habitat. Without trees, forest creatures would have nowhere to call home.

Young, Open Forests: These forests occur as a result of fires or logging. Shrubs, grasses, and young trees attract animals like black bears, the American goldfinch, and bluebirds in North America.

Middle-Aged Forests: In middle-aged forests, taller trees begin to outgrow weaker trees and vegetation. An open canopy allows for the growth of ground vegetation preferred by animals like salamander, elk, and tree frogs.

Older Forests: With large trees, a complex canopy, and a highly developed understory of vegetation, old forests provide habitat for an array of animals, including bats, squirrels, and a variety of birds. 

Ecologi

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